DOSSIER: The PM Group

by | May 13, 2021 | 2021, Current Issue, May/June 21, The Dossier | 0 comments

The PM Group

Fran Yanity, President and COO

What types of companies or industries does your agency specialize in?

For the past 10 years, The PM Group has been recognized as San Antonio’s largest advertising agency by the San Antonio Business Journal. Founded in 1988, our agency’s client roster includes consumer packaged goods, dining, retail, consumer credit, entertainment, cultural institutions, sports marketing, legal, business and home services, nonprofit, real estate, and fitness.

How would you describe your company’s culture?

Doing the right thing for our clients and the community drives our agency culture. By building long-standing relationships, some of which have lasted over 20 years, we’ve driven incredible results and given over $1 million to local nonprofits during the pandemic. 

Advertising involves more than just producing award-winning, creative solutions. The PM Group believes true success begins with understanding clients’ goals and building innovative strategies to exceed those goals. 

With a fleet of five complementary companies, we are a one-stop shop for clients. Our in-house network of offerings allows us to streamline supplemental services for clients holistically and efficiently. 

How have the events of the past year changed the way you work with clients?

At a time when businesses and nonprofits were uncertain of their future, the agency offered alternative solutions and creative campaigns to help clients stand out amongst competitors. As a leader in philanthropic and event marketing, The PM Group helped nonprofits transition their annual fundraising initiatives to virtual platforms. As a result, organizations such as The Devils River Conservancy, San Antonio Sports, and SA YES, attracted new donors and surpassed their fundraising goals from years prior. 

The PM Group’s innovative and diverse marketing solutions amongst their network of businesses uniquely positioned the agency during the pandemic, allowing their clients to respond, pivot, and excel over the past year. 

Fran Yanity, President and COO

The PM Group 

550 W Interstate 10, STE 510, San Antonio, Texas 78229

(210) 490-2554

thepmgrp.com

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